Use the first formula for a single post and the second one to calculate the average rate across multiple posts. This can also be called your repeat customer rate re-order rate or even customer retention rate. Conversion Rate Total number of conversions Total number of unique visitors 100.
What you have to decide is what to put as an output when this situation happens.
AAGR measures the average rate of return or growth over constant spaced time periods. The percentage discount on the bottle of wine is 20. Companies can calculate turnover rate on a monthly quarterly or annual basis or measure year-to-date turnover. How to find a percentage of a number.